Career @ Bluebash

We are looking for a Performance Marketing Specialist who can plan, execute, optimize, and scale paid marketing campaigns with a strong focus on measurable business outcomes. The ideal candidate should have hands-on experience managing paid acquisition campaigns, lead generation, campaign optimization, audience targeting, and performance analytics across platforms such as Google Ads and LinkedIn Ads.

You will work closely with the content, sales, and business teams to drive qualified traffic, leads, and business opportunities for our B2B SaaS and Healthcare technology solutions.

Key Responsibilities  

Paid Marketing & Campaign Management  

• Plan, launch, manage, and optimize paid advertising campaigns across Google Ads, LinkedIn Ads, Meta Ads, and other relevant platforms.
• Develop campaign strategies based on business objectives, target audiences, buyer personas, and customer journeys.
• Manage campaigns across different stages of the marketing funnel — awareness, consideration, lead generation, and conversion.
• Conduct keyword research, audience research, competitor analysis, and campaign planning.
• Develop and test different ad formats, creatives, messaging, landing pages, and calls-to-action.
• Monitor campaign performance and continuously optimize campaigns to improve results. 

Lead Generation & Acquisition  

• Drive high-quality leads and relevant traffic through paid acquisition channels.
• Work with the sales team to understand lead quality and improve campaign targeting accordingly.
• Identify opportunities to improve CPL, CAC, ROAS, conversion rates, and overall campaign efficiency.
• Build and optimize lead-generation campaigns for B2B and SaaS audiences.
• Develop remarketing and retargeting strategies to improve conversions. 

Analytics & Performance Optimization  

• Track and analyze campaign performance using relevant analytics and advertising platforms.
• Prepare regular performance reports with actionable insights and recommendations.
• Conduct A/B testing across creatives, audiences, messaging, landing pages, and campaigns.
• Identify underperforming campaigns and implement corrective strategies.
• Use data to make informed decisions around budget allocation and campaign optimization. 

Collaboration & Strategy  

• Work closely with the content and creative team to develop high-performing ad creatives and messaging.
• Collaborate with sales and business teams to align marketing campaigns with revenue goals.
• Stay updated with changes in advertising platforms, targeting capabilities, industry trends, and performance marketing best practices.
• Explore new paid acquisition channels and opportunities for scalable growth. 

What We’re Looking For  

• 2–5 years of hands-on experience in Performance Marketing / Paid Media / Digital Acquisition.
• Strong experience managing Google Ads and LinkedIn Ads campaigns.
• Experience in B2B lead generation, preferably for SaaS, technology, or Healthcare technology companies.
• Strong understanding of paid search, paid social, remarketing, retargeting, and conversion optimization.
• Experience with campaign analytics and performance metrics such as CPL, CPA, CAC, ROAS, CTR, CPC, and conversion rate.
• Strong analytical and data-driven approach to marketing.
• Experience with Google Analytics/GA4, Google Tag Manager, Looker Studio, or similar analytics tools is preferred.
• Good understanding of landing pages, conversion funnels, lead nurturing, and marketing attribution.
• Strong experimentation and problem-solving mindset.
• Ability to manage multiple campaigns and budgets independently. 

Good to Have  

• Experience in Healthcare SaaS, B2B SaaS, or technology marketing.
• Google Ads and/or Meta Ads certifications.
• Experience with LinkedIn Campaign Manager.
• Experience with CRM and marketing automation platforms.
• Understanding of SEO and content marketing.
• Experience working with international markets, particularly the US market.

What Success Looks Like  

• Consistently generating qualified leads through paid marketing.
• Improving campaign efficiency and reducing acquisition costs.
• Increasing conversion rates through continuous testing and optimization.
• Building scalable paid acquisition campaigns.
• Providing clear, data-backed insights to improve marketing and business performance.

Job Title: Customer Success Manager (Healthcare SaaS)

Location: Mohali, India

Shift Timing: EST Night Shift - EST Hours)

Employment Type: Full-Time

Role Overview:

We are looking for a proactive and customer-obsessed Customer Success Manager who is passionate about helping customers achieve measurable business outcomes. This is not a traditional support role. We are looking for someone who thinks beyond completing task s and instead focuses on solving customer problems, improving product adoption, reducing churn, and driving long-term customer success.

The Customer Success team engages after the onboarding phase, when customers have already completed their initial implementation and training. Your responsibility will be to maximize customer value, improve retention, and become a trusted advisor through out their journey. Healthcare and Wellness SaaS experience will be a strong advantage.

Key Responsibilities

• Own the post-onboarding customer journey and ensure customers continue to achieve success with our platform.
• Monitor customer health and identify accounts showing early signs of churn.
• Take proactive actions to bring at-risk customers back to a healthy adoption state.
• Build strong relationships with customers and become their trusted success partner.
• Analyze customer behavior, usage patterns, and feedback to identify opportunities for improved engagement.
• Collect customer insights and translate them into actionable recommendations for Product, Engineering, and Leadership teams.
• Identify customer interests and business goals that can influence our product roadmap.
• Increase product adoption by introducing relevant features, best practices, and workflow improvements.
• Conduct regular business reviews with customers and measure success against agreed outcomes.
• Collaborate with Sales, Product, Support, and Engineering teams to resolve customer challenges efficiently.
• Drive customer retention, expansion opportunities, and long-term satisfaction.
• Maintain accurate customer health scores, success plans, and engagement records.

What We're Looking For (Required Experience)

• 3+ years of experience in Customer Success, Account Management, or Customer Growth for a digital product or SaaS company.
• Proven experience improving customer retention and reducing churn.
• Experience working with fast-growing startups or product-led companies.
• Strong analytical mindset with the ability to convert customer insights into business actions.
• Excellent communication and relationship-building skills.
• Comfortable working in the EST time zone.

Preferred Experience

• Healthcare or Wellness SaaS experience.
• Experience with CRM and Customer Success platforms.
• Understanding of customer health scoring, lifecycle management, and success metrics.
• Experience working closely with Product teams to influence roadmap decisions.

Who Will Succeed in This Role

• Thinks problem-first, not task-first.
• Takes ownership instead of waiting for instructions.
• Loves understanding customer behavior and business challenges.
• Uses data and customer insights to improve retention.
• Is proactive rather than reactive.
• Enjoys working in a startup environment where continuous improvement is expected.
• Can balance customer happiness with business growth.

Success Metrics

• Reduction in customer churn.
• Improvement in customer health scores.
• Increase in product adoption and feature utilization.
• Higher customer retention and satisfaction (CSAT/NPS).
• Actionable customer insights delivered to Product and Leadership.
• Successful recovery of accounts identified as churn risks

We are looking for a Team Lead – Video Marketing & Content with strong hands-on expertise in video editing, visual storytelling, and product video creation. Video editing will be the primary focus of this role. The ideal candidate should have a strong creative eye and the ability to transform complex Healthcare SaaS and technology products into engaging, easy-to-understand, and visually compelling videos.

You should be someone who understands not just how to edit a video, but how to tell a story through video — from understanding the product and audience to developing the concept, selecting the right visuals, creating the narrative, editing, and delivering a polished final product.

Key Responsibilities  

Video Editing & Production – Primary Responsibility  

• Lead the end-to-end creation of high-quality marketing and product videos.
• Edit SaaS product videos, product walkthroughs, feature explainers, promotional videos, social media videos, customer stories, and brand videos.
• Transform raw footage, screen recordings, product demos, voiceovers, and other assets into polished videos.
• Create strong visual narratives with effective storytelling, pacing, transitions, typography, music, sound design, and motion graphics.
• Understand complex Healthcare SaaS products and communicate their value through clear and engaging videos.
• Create short-form and long-form video content for LinkedIn, website, social media, campaigns, and other digital channels.
• Develop engaging video formats that capture attention within the first few seconds.
• Take ownership of the complete video workflow — concept → storyboard → scripting support → editing → revisions → final delivery.
• Maintain consistency in visual style, branding, quality, and messaging across all video content.
• Work closely with product, technology, sales, and marketing teams to understand products and create relevant video assets.

Storytelling & Creative Development  

• Develop creative concepts and storylines for product and marketing videos.
• Convert technical/product information into simple and engaging visual stories.
• Understand the target audience and adapt the video's tone, structure, and messaging accordingly.
• Suggest creative approaches, formats, visual styles, and trends that can improve engagement.
• Continuously experiment with new video formats, editing techniques, and storytelling styles.

Content Marketing  

• Support the content marketing strategy through video-first content.
• Repurpose blogs, case studies, webinars, product content, and long-form videos into short-form content.
• Create video content for LinkedIn, social media campaigns, website pages, product launches, and marketing initiatives.
• Collaborate with the content team to ensure videos are aligned with overall messaging and campaigns.

Team Leadership  

• Lead and mentor video/content team members.
• Review video output and maintain high creative and production standards.
• Manage multiple video projects and ensure timely delivery.
• Establish efficient video production and editing workflows.
• Coordinate with internal teams and external creative resources where required.

What We’re Looking For  

• 4–7 years of strong hands-on experience in video editing and video content creation.
• Excellent understanding of video storytelling, pacing, composition, transitions, sound design, and visual communication.
• Strong portfolio demonstrating experience in product videos, SaaS videos, explainer videos, promotional videos, or marketing videos.
• Strong hands-on expertise with tools such as Adobe Premiere Pro, After Effects, DaVinci Resolve, Final Cut Pro, CapCut, or equivalent.
• Experience with motion graphics, animation, typography, screen recordings, product demos, and visual effects.
• Ability to understand a product and independently determine how best to communicate it through video.
• Strong creative and visual sense with attention to detail.
• Good understanding of content marketing and digital marketing.
• Experience working with SaaS, Healthcare SaaS, Healthcare Technology, or B2B technology products is highly preferred.
• Strong communication and collaboration skills.
• Ability to work independently and take ownership of video projects from concept to completion. 

Good to Have  

• Experience creating videos for Healthcare SaaS or B2B SaaS products.
• Experience creating product demos and software walkthroughs.
• Knowledge of motion graphics and animation.
• Experience with AI-based video and creative tools.
• Basic understanding of SEO, social media content, and content analytics.
• Experience leading or mentoring a creative/video team.

What Success Looks Like  

• Producing high-quality, engaging, and conversion-focused videos consistently.
• Making complex Healthcare SaaS products simple and compelling through video.
• Building a strong video content presence across LinkedIn, website, and other digital channels.
• Developing a recognizable and consistent visual storytelling style for the brand.
• Improving engagement and reach through creative, audience-focused video content.

Experience: 0 – 2 Years (B2B SaaS Sales)

Location: Mohali, Punjab

Employment Type: Full-time

Industry: SaaS / Software Product Sales

About Us :

We’re redefining how businesses run with a smart, scalable SaaS platform built for growth.. We help businesses automate phone interactions, improve customer experience, and streamline communication. If you’re passionate about selling cutting-edge software, thrive in a high-performance culture, and are motivated by big wins, we want you on our team.

What You’ll Do

1. Drive New Business Acquisition

● Identify, prospect, and engage potential B2B clients in the US and European markets.

● Build a strong sales pipeline through cold calling, targeted emailing, LinkedIn outreach, and networking.

2. Lead the End-to-End Sales Process

● Conduct discovery calls to understand client needs and challenges.

● Deliver tailored SaaS product demos and articulate clear value propositions.

● Negotiate terms, overcome objections, and close deals to meet/exceed monthly and quarterly targets.

3. Become a Market Expert

● Stay informed on SaaS industry trends, competitor offerings, and evolving customer pain points.

● Collaborate with the marketing team to refine outreach strategies and improve campaign performance.

4. Build and Maintain Client Relationships

● Foster long-term client relationships to ensure satisfaction, drive upsells,

● Keep CRM systems (e.g., HubSpot, Salesforce) up to date with accurate sales activity and pipeline status.

What You Bring

● Experience: B2B SaaS/software product sales, preferably in US Market

● Communication: Exceptional verbal and written English; confident, persuasive, and professional with a neutral or near-native accent.

● Sales Acumen: Proven ability to meet/exceed sales targets. A natural hunter with a growth mindset.

● Tech-Savvy: Familiarity with CRM tools (e.g., HubSpot, Salesforce), LinkedIn Sales Navigator, and video conferencing tools.

● Work Ethic: Highly self-motivated, goal-oriented, and resilient under pressure.

● Flexibility: Comfortable working in shifts that align with US business hours.

Why Join Us?

● Work with a forward-thinking team on an innovative SaaS product.

● Be part of an ambitious global expansion journey.

● Opportunity for rapid career growth based on performance.

● Competitive compensation, performance bonuses, and professional development support.

Position: Business Development Manager

Experience: 4+ years

Location: Mohali

Role Overview: We are looking for a Business Development Manager who can manage the entire sales lifecycle end-to-end, from lead generation to deal closure and long-term client relationship management. The ideal candidate should be technically sound, highly skilled in Upwork client acquisition, and experienced in converting leads from forums, communities, and other organic channels.

Key Responsibilities

• Own and manage the end-to-end sales pipeline, including lead generation, qualification, proposal creation, negotiation, and closure
• Identify, pursue, and convert opportunities through Upwork, including profile optimization, bidding strategy, and client communication
• Generate and convert leads from forums, online communities, LinkedIn, Slack groups, Discord, and other niche platforms
• Understand client requirements and translate business needs into technical solution discussions with internal teams
• Conduct discovery calls, solution presentations, and proposal walkthroughs with prospective clients
• Build and maintain strong long-term client relationships to ensure repeat business and referrals
• Collaborate closely with delivery, product, and leadership teams to ensure smooth project handovers
• Maintain accurate sales data, pipeline reports, and forecasts using CRM tools
• Stay updated on market trends, competitor offerings, and emerging technologies

Required Skills & Experience

• Proven experience as a Business Development Manager / Sales Manager in IT services, software development, or AI-based solutions
• Strong understanding of software development, cloud, AI, or automation services
• Demonstrated success in Upwork lead generation and client conversion
• Experience converting leads from forums, communities, and non-traditional sales channels
• Excellent communication, negotiation, and presentation skills
• Ability to manage multiple opportunities simultaneously and close deals independently
• Strategic mindset with strong execution and follow-through

What We’re Looking For

• Someone who believes in building long-term relationships, not just closing quick deals
• Self-driven, ownership-oriented, and comfortable working in a fast-paced environment
• Strong problem-solving and consultative selling approach
• Passion for technology and helping clients achieve measurable business outcomes

What We Offer

• Long-term career growth with leadership opportunities
• Competitive compensation with performance-based incentives
• Opportunity to work with global clients and cutting-edge technologies
• Collaborative, transparent, and growth-focused work culture

Location: Mohali, Punjab

Job Type: Full-time

Overview: We are looking for a highly skilled and motivated Technical Team Lead to oversee and guide our technical team in delivering innovative solutions. The ideal candidate will have strong expertise in Python MVC applications, AI/ML technologies, team management, project estimation, and research. Experience in working with LangChain, Agentic frameworks, and client handling will be considered a significant advantage.

Key Responsibilities:

• Technical Leadership
• Lead the development team in designing, building, and maintaining high-performance applications using Python MVC frameworks.
• Provide technical guidance and mentorship to team members to improve their skills and productivity.
• Oversee code reviews to ensure adherence to best practices and high-quality standards.
• AI/ML Development
• Drive the development and integration of AI/ML solutions into applications.
• Research and implement advanced AI models and techniques to solve complex business problems.
• Stay updated with the latest trends and advancements in AI/ML to keep the team at the forefront of innovation.
• Project Estimation
• Collaborate with stakeholders to accurately estimate project requirements, including resources, timelines, and budgets.
• Analyze technical requirements to assess feasibility and provide reliable cost estimates.
• Ensure estimations align with business objectives and client expectations.
• Research and Innovation
• Conduct in-depth research to identify new technologies, tools, and methodologies that can improve project outcomes and team efficiency.
• Evaluate emerging trends to recommend innovative solutions for business challenges.
• Promote a culture of continuous learning and improvement within the team.
• Team Management
• Manage a team of developers, assigning tasks, setting goals, and tracking progress.
• Foster a collaborative and inclusive team culture that encourages knowledge sharing and professional growth.
• Identify skill gaps within the team and arrange for appropriate training and upskilling.
• Client Interaction
• Act as a key point of contact for clients, understanding their requirements and translating them into technical deliverables.
• Provide regular updates to clients on project progress and address any technical concerns effectively.
• Build strong relationships with clients to ensure satisfaction and long-term collaboration.
• Project Planning and Execution
• Collaborate with project managers to create detailed project plans, including milestones, resource allocation, and risk management.
• Ensure projects are delivered on time, within scope, and to the highest quality standards.
• Troubleshoot and resolve technical challenges during the project lifecycle.
• LangChain and Agentic Frameworks (Preferred)
• Leverage LangChain and Agentic frameworks for developing cutting-edge AI-driven solutions.
• Explore opportunities to integrate these frameworks into existing and new projects for added efficiency and innovation.

Qualifications:

Education: Bachelor’s degree in Computer Science, Engineering, or a related field (Master’s preferred).

Experience:

• 5+ years of hands-on experience in Python MVC application development.
• Proven expertise in AI/ML development, including model building, training, and deployment.
• Strong experience in project estimation, including resource and budget planning.
• Extensive experience in team management, task delegation, and performance tracking.
• Prior experience in client-facing roles, handling communication, and managing expectations.
• Experience with LangChain and Agentic frameworks is a strong plus.

Skills:

• Proficient in Python and frameworks such as Django or Flask.
• Solid understanding of AI/ML libraries like TensorFlow, PyTorch, Scikit-learn, etc.
• Excellent problem-solving, debugging, and research skills.
• Strong interpersonal and communication skills to manage teams and interact with clients effectively.

Location: Mohali 

Experience: 4–8 Years (Startup experience mandatory)

Employment Type: Full-time

About Us: We are a fast-growing technology and AI-focused company building products and services for global markets. We value people who have built things from zero, learned from failures, and scaled successes.

Role Overview: We are looking for a Digital Marketing Manager with a strong startup background, capable of owning strategy, GTM, team building, and execution. This role requires an entrepreneurial mindset, the ability to stay positive in uncertain environments, and the leadership skills to build and scale a high-performing marketing team.

Key Responsibilities:

• Define and execute the overall digital marketing strategy aligned with business goals
• Own and lead Go-To-Market (GTM) strategy for new products, services, or features
• Build, mentor, and scale a high-performing digital marketing team
• Create clear roles, processes, and KPIs for team members
• Drive customer acquisition across paid, organic, content, SEO, and community channels
• Collaborate closely with founders, sales, and product teams to align GTM execution
• Plan experiments, analyze performance data, and iterate quickly
• Develop strong positioning, messaging, and brand presence
• Maintain a positive, solution-oriented mindset during challenges and fast changes

Required Experience & Skills:

• Founder / Co-founder / Early team experience in a startup that has either:
• Failed (with strong learnings), or
• Successfully launched or scaled
• Proven experience in building and managing marketing teams
• Strong capability in marketing strategy and GTM planning
• Hands-on experience across key digital marketing channels
• Data-driven decision-making and execution skills
• Excellent leadership, communication, and collaboration abilities

What We’re Specifically Looking For:

• A leader with a true entrepreneurial mindset—ownership-driven, proactive, and accountable
• Someone who stays positive, resilient, and focused on solutions
• Comfortable working in ambiguity and fast-paced startup environments
• Strategic thinker who can also execute when required

What We Offer:

• Opportunity to build and lead the marketing function end-to-end
• Direct collaboration with founders and leadership
• High-impact role with long-term growth potential
• Competitive compensation with performance-linked incentives

Location: Mohali, Punjab

Job Type: Full-time (03PM-12AM Shift Time)

Role Overview:

We are seeking a skilled AI/ML Engineer to design, develop, and optimize AI-driven solutions. The role requires expertise in machine learning algorithms, model training, and leveraging state-of-the-art tools to build scalable, efficient systems. The ideal candidate will have practical experience with frameworks like LangChain, Baby AGI, LlamaIndex, and AgentGPT and the ability to integrate APIs using Django or Flask. This role is perfect for someone passionate about solving real-world problems with innovative AI solutions and a strong understanding of modern AI trends.

Key Responsibilities:

• Research, design, and implement machine learning models to solve business challenges.
• Train, fine-tune, and evaluate models using advanced ML algorithms and techniques.
• Develop agentic applications using frameworks such as LangChain, Baby AGI, LlamaIndex, and AgentGPT.
• Build scalable AI pipelines for data ingestion, preprocessing, and model deployment.
• Collaborate with stakeholders to identify requirements and develop AI-driven solutions.
• Optimize models for performance, scalability, and accuracy across various use cases.
• Integrate APIs using frameworks like Django and Flask to build end-to-end systems.
• Stay informed about the latest advancements in AI/ML technologies and integrate relevant innovations into development.
• Perform testing and validation to ensure the reliability of AI solutions in production.
• Troubleshoot and debug AI/ML applications to maintain performance and resolve issues.

Skills & Qualifications:

• Strong proficiency in Python programming.
• Deep understanding of machine learning algorithms and experience with model training and evaluation.
• Practical knowledge of frameworks like LangChain, Baby AGI, LlamaIndex, and AgentGPT.
• Hands-on experience with API integration and frameworks such as Django and Flask.
• Familiarity with LLMs, generative AI, and prompt engineering.
• Ability to analyze data and apply the right ML techniques to drive actionable insights.
• Excellent problem-solving and communication skills.

Preferred Qualifications:

• Bachelor’s degree in Computer Science, Information Technology, or a related field.
• Familiarity with AI tools and libraries such as OpenAI, Hugging Face, or AutoGPT.
• Knowledge of database management systems and their integration with AI/ML workflows.
• Awareness of security and scalability best practices for AI-powered applications.

Location: Mohali, India

Product: Kickcall.ai

Type: Full-Time | Onsite

About KickCall

KickCall.ai is building an AI-powered receptionist and communication automation platform for small and mid-sized businesses. We help companies manage calls, improve customer experience, and stay connected 24/7 using human-like AI voice assistants.

We’re looking for an AI/ML Researcher who has an entrepreneurial mindset, is deeply curious about emerging AI technologies, and loves experimenting with real-world applications of Generative AI and Machine Learning.

Key Responsibilities

• Stay on top of latest AI/ML tools, models, and APIs — especially advancements from OpenAI, Anthropic, Meta AI, and Google DeepMind.
• Regularly research and summarize new AI/ML research papers, frameworks, and trends that can be applied to KickCall.
• Experiment with new AI and ML techniques and demonstrate proof-of-concepts to the development team.
• Collaborate with product and engineering teams to identify AI-driven improvements in KickCall’s system.
• Build small internal tools, prototypes, or scripts to validate AI research ideas.
• Maintain an AI/ML knowledge base for the company — document what’s new, what’s working, and what’s coming next.
• Participate in brainstorming sessions and support team members in development and integrations.

Key Performance Indicators (KPIs)

• Frequency and quality of AI/ML research updates shared internally.
• Number of practical applications or experiments successfully adopted into the product.
• Ability to identify emerging AI/ML trends before competitors.
• Contribution to AI innovation and optimization across the KickCall platform.

Requirements

• Bachelor’s or Master’s degree or PHD in Computer Science, AI/ML, Data Science, or related fields.
• Strong interest in applied AI/ML research and experimentation.
• Experience with OpenAI API, LangChain, or other LLM-based tools is a plus.
• Excellent communication and presentation skills.
• Entrepreneurial mindset — curious, self-motivated, and solution-oriented.
• Open to learning new technologies and working in a fast-moving startup environment.

Nice to Have

• Prior experience in AI automation, voice AI, or agent-based systems.
• Contributions to open-source AI/ML projects or research papers.
• Familiarity with Python, TensorFlow, PyTorch, or Hugging Face ecosystems.